Abraham Maslow

"Eupsychian Management" 

Republished as "Maslow on Management"

The word eupsychian (pronounced "you-sigh-key-un") was coined by Abraham Maslow.  It comes from eu meaning good (i.e. euphoria) and psyche meaning, basically, mind or soul.

So eupsychian essentially means "having a good mind/soul" or "toward a good mind/soul"; eupsychia is where nice people live and work.

Enlightened management assumes that everyone prefers to be a prime mover rather than a passive helper. And what follows are the 36 principles of enlightened management as defined in Maslow on Management:

In his Eupsychian Management (p. 17, et. seq.), Abraham Maslow states: These assumptions underlie Eupsychian Management Policy

I. Trust in human nature
1. Everyone is to be trusted.
2. It is good-will present among all the members of the organization rather than rivalry or jealousy.
3. Everyone is more likely to get more pleasure out of loving than out of hating.
4. Everyone is more likely to prefer responsibility to dependency.
5. Hostility is primarily reactive rather than character-based.
6. Everyone is courageous enough for eupsychian processes.
7. Everyone has a conscience.
8. There is the wisdom and the efficacy of self-choice by everyone.
9. Every well-developed people would rather create than destroy.
10. Every well-developed people would rather be interested than be bored.
11. Assume that people can take it, that they are tough, stronger than most people give them credit for.

II. Strong belief in the need for self-actualization within human nature
12. Everyone has the impulse to achieve.
13. Everyone has a tendency towards selfactualization.
14. Everyone is open to development.
15. Everyone prefers to be respected.
16. Everyone has the potential to grow through delight and boredom.
17. Everyone prefers to be a whole person, not a part.
18. Everyone prefers to be a prime mover rather than a passive helper.
19. Everyone has the potential tendency to identify with more and more of the world.
20. Everyone has metamotives and metapays.
21. Everyone prefers meaningful work to meaningless work.
22. Everyone prefers personhood, uniqueness as a person, identity (in contrast to being anonymous or interchangeable).

III. Strong belief in capacity, cooperation and productivity of workers
23. Everyone has the same ultimate managerial objectives.
24. Everyone can enjoy good teamwork, friendship, good group spirit.
25. Everyone has the preference for working rather than being idle.
26. Everyone has a tendency to improve things.
27. Everyone involved in the organizations are healthy enough.
28. The organization is healthy enough, whatever this means.
29. People in eupsychian plants are not fixated at the safety-need level

IV. Preference for mutual exchange and fair performance evaluations within working environments
30. Everyone dislikes fearing anyone (more than he likes fearing anyone), but that he prefers fearing the boss to despising the boss.
31. Everyone likes to be justly and fairly appreciated, preferably in public.
32. Everyone prefers or perhaps even needs to love his boss (rather than to hate him), and that everyone prefers to respect his boss (rather than to disrespect him).
33. Everyone has the "ability to admire”.
34. Assume that there is no dominance/subordination hierarchy in the jungle sense
or authoritarian sense (or "baboon" sense).
35. Everyone is to be informed as completely as possible of as many facts and truths as possible, i.e., everything relevant to the situation.

36. Every time we talk about a good trend in human nature, we must assume that there is also a countertrend.

V. Complexity of human nature
1. Assume everyone is to be trusted. [Everyone in the work group, not in the world. Ed.]
2. Assume everyone is to be informed as completely as possible of as many facts and truths as possible, i.e., everything relevant to the situation.
3. Assume in all your people the impulse to achieve...
4. Assume that there is no dominance-subordination hierarchy in the jungle sense or authoritarian sense (or "baboon" sense). ["No monkey business" as in Third.ORG -Ed.]
5. Assume that everyone will have the same ultimate managerial objectives and will identify with them no matter where they are in the organization or in the hierarchy.
6. Eupsychian economics must assume good will among all the members of the organization rather than rivalry or jealousy. [No sociopaths at the top, etc. -Ed.]
6a. Synergy is also assumed.
7. Assume that the individuals involved are healthy enough.
8. Assume that the organization is healthy enough, whatever this means.
9. Assume the "ability to admire"...
10. We must assume that the people in eupsychian plants are not fixated at the safety-need level.
11. Assume an active trend to self-actualization--freedom to effectuate one's own ideas, to select one's own friends and one's own kind of people, to "grow," to try things out, to make experiments and mistakes, etc.
12. Assume that everyone can enjoy good teamwork, friendship, good group spirit, good group homonomy, good belongingness, and group love.
13. Assume hostility to be primarily reactive rather than character-based.
14. Assume that people can take it, that they are tough, stronger than most people give them credit for.
15. Eupsychian management assumes that people are improvable.
16. Assume that everyone prefers to feel important, needed, useful, successful, proud, respected, rather than unimportant, interchangeable anonymous, wasted, unused, expendable, disrespected.
17. That everyone prefers or perhaps even needs to love his boss (rather than to hate him), and that everyone prefers to respect his boss (rather than to disrespect him)...
18. Assume that everyone dislikes fearing anyone (more than he likes fearing anyone), but that he prefers fearing the boss to despising the boss.
19. Eupsychian management assumes everyone prefers to be a prime mover rather than a passive helper, a tool, a cork tossed about on the waves.
20. Assume a tendency to improve things, to straighten the crooked picture on the wall, to clean up the dirty mess, to put things right, make things better, to do things better.
21. Assume that growth occurs through delight and through boredom.
22. Assume preference for being a whole person and not a part, not a thing or an implement, or tool, or "hand." ["What shall we think of a well-adjusted slave?"]
23. Assume the preference for working rather than being idle.
24. All human beings, not only eupsychian ones, prefer meaningful work to meaningless work.
25. Assume the preference for personhood, uniqueness as a person, identity (in contrast to being anonymous or interchangeable).
26. We must make the assumption that the person is courageous enough for eupsychian processes.
27. We must make the specific assumptions of non-psychopathy (a person must have a conscience, must be able to feel shame, embarrassment, sadness, etc.)
28. We must assume the wisdom and the efficacy of self-choice.
29. We must assume that everyone likes to be justly and fairly appreciated, preferably in public.
30. We must assume the defense and growth dialectic for all these positive trends that we have already listed above.
31. Assume that everyone but especially the more developed persons prefer responsibility to dependency and passivity most of the time.
32. The general assumption is that people will get more pleasure out of loving than they will out of hating (although the pleasures of hating are real and should not be overlooked).
33. Assume that fairly well-developed people would rather create than destroy.
34. Assume that fairly well-developed people would rather be interested than be bored.
35. We must ultimately assume at the highest theoretical levels of eupsychian theory, a preference or a tendency to identify with more and more of the world, moving toward the ultimate of mysticism, a fusion with the world, or peak experience, cosmic consciousness, etc.
36. Finally we shall have to work out the assumption of the metamotives and the metapathologies, of the yearning for the "B-values," i.e., truth, beauty, justice, perfection, and so on.

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